Green Clean Global Village^®

World City’s exciting vision of a 21st Century hospitality product (“city-at-sea”) that can follow peak seasons and good weather and bring together the best civilization has to offer in terms of recreation, education, culture and personal enrichment — while contributing meaningfully to our common quest for a better future — is nonetheless short of perfect; it is not a ‘zero emission’ vessel.

World City and Knut Utstein Kloster have launched a Green Clean Global Village® initiative which will promote green technologies for ships including, ultimately and where appropriate, advanced atomic engines which will enable ships to be operated profitably — with zero emissions — in harmony with nature.

Global shipping is responsible for a very substantial part of total CO2 emissions and other pollutants. For a long time people assumed that the oceans were big enough to cope with any pollution caused by human activity, but we now know this is not the case. The oceans cover over 70 percent of the globe and it is the Earth’s largest and most important ecosystem. It controls our climate and is the primary source of protein for a billion people around the world. As one of the leading sources of carbon dioxide emissions and other greenhouse gases, the shipping industry has a huge responsibility to embrace solutions that will start to reverse the damage.

The overall goal of the Green Clean Global Village® initiative is to dramatically reduce marine pollution and, at the same time, work to increase public awareness of the planet’s environmental and energy problems, and the role each of us can play in the search for solutions.

It is clear that that the city-ship project — because of its revolutionary scale and anticipated visibility as one of the world’s largest man-made floating structures — has the potential of playing an important role, as exemplar — not just for the burgeoning cruise sector, but for the entire shipping industry.